Shining a spotlight on female fintech talent in Australia

Two weeks ago we bought to the Daily Fintech audience’s attention the Australian Fintech industry awards, otherwise known as the Finnies. Two days ago, the full list of finalists was announced, including a stellar line up for Female Fintech Leader of the Year.

In an industry that, given its youth, should be significantly more gender diverse than it is, full credit must be given to the award’s team for helping showcase some of the amazing female talent in the Australian Market. Below we profile the 8 female finalists in Female Fintech Leader of the Year, and the category their business falls into.


Katryna Dow – CEO of Meeco

The philosophy behind Meeco is about helping individuals access, control and share their personal data on their terms. Dow is a long-time stalwart of the local fintech scene, and has contributed deeply to the local and global debate on personal data use. With GDPR now hitting businesses in Europe, Dow and her team are well placed to capitalise on their platform and sector expertise.


Katrina Donaghy – CEO of Civic Ledger

Civic Ledger wants to help governments adopt and adapt to blockchain technologies. The business has an impressive list of clients, including the forward-thinking City of Melbourne, the Australian Government Department of Industry, Innovation and Science, and the Queensland Government. Given there is an even more pronounced shortage of women in the blockchain arena even relative to fintech, it’s great to see women like Donaghy spearheading initiatives like the Brisbane Women in Blockchain Meetup group.

Judy Sahay – Founder of Crowd Media

ICO and blockchain consultant Judy Sahay founded Crowd Media Group in 2013, helping businesses gain a strategic edge through unique digital marketing solutions. As ICO’s gain momentum locally, there is no doubt it takes a specific skill set to understand how to navigate the digital channels of the crypto space.


Marie Mortimer – Managing Director of

A veteran of the lending space, Mortimer was responsible for helping launch back in 2011. Since then the business has gone on to win multiple awards, including three Mozo Experts Choice Awards this year for their Offset Home Loan, Low Cost Home Loan and Investor Home Loan. The company also announced back in March that they were making a foray into the increasingly popular green loan market. The lender has teamed up with Clean Energy Finance Corporation to offer an interest rate discount of 0.7 per cent for qualifying green vehicles.


Sophie Gerber – Co-founder and director of TRAction

As compliance becomes an increasingly niche role, due to the intersection of technology, data and financial regulations, companies like TRAction are set to flourish. The team of legal, compliance, finance and trading experts are positioning themselves as the go-to in the market for clients in the OTC derivative trade space. Gerber also runs Sophie Grace Legal, specialising in legal and compliance services for the financial and credit industries.


Julia Bearzatto – Head of Technology & Tribe at Assembly Payments

We last wrote about Assembly Payments on Daily Fintech back in April, after they landed investment from Westpac, one of Australia’s major banks. Bearzatto landed at the payments fintech after a stint as COO and Head of Product at SecurePay, a division of Australia Post. She’s passionate about inspiring women to break into the field, and led a Masterclass at the most recent Intersekt Fintech Festival on how to build world-class tech teams. It’s something she would certainly know about, given Assembly Payments now has more than 80 people operating across North America and Asia Pacific.

Lucy Liu – Co-founder & Chief Operating Officer Airwallex

Liu heads up one of Australia’s most well-funded fintech startups. The cross-border global payments platform can boast the likes of Tencent, MasterCard, Sequoia and Square Peg as venture backers on its register. Liu is also listed in Forbes Asia 30 Under 30, and was central in building out the Chinese arm of the business.


Emily Martin – CEO of Balance Impact

With serious credentials in the impact investing space, having worked at the likes of New York based Empower Exchange and Social Ventures Australia, Martin saw an opportunity to bring impact orientated products to the lower end of the market and launched Balance Impact. For a monthly flat fee, and with balances starting at $15,000, investors can build a tailored portfolio that reflects their personal values.

Head here to see the full list of finalists

Daily Fintech Advisers provides strategic consulting to organizations with business and investment interests in Fintech. Jessica Ellerm is a thought leader specializing in Small Business and the Gig Economy and is the CEO and Co-Founder of Zuper, a new superannuation startup in Australia.


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