In the first season of the Swiss Bitcoin Reality show, we saw SBB announcing the introduction of Bitcoin ATMs by using its existing extensive network of ticket dispensing machines. We covered this in The radical change coming to Financial Services & Fintech in Switzerland and Matthias Muller, group innovation manager at SIX, used the witty analogy of The Monkey Business illusion in “Did you notice the Gorilla on stage?” as he (along with all of us) was surprised by this move.
EY 2017: from talk to walk
In the second season of the Swiss Bitcoin Reality show, which starts early 2017, we will be watching another bold move by EY in Switzerland! The plan cannot be seen as an under-the-radar screen move or lets get our feet wet, or lets be trendy.
EY Switzerland is already bold in the first phase already, of the strategic move.
- A new Bitcoin ATM machine installed in their public office building in Zurich
- A digital wallet app for all Swiss branch employees
- EY clients in Switzerland, can pay for consulting services with Bitcoin
The Bitcoin ATM machines can of course, be used by all EY employees but also from any individual passing by.
Any EY employee in Switzerland will receive an “EY secure digital wallet app” that can be used to pay with Bitcoins. This is much like, receiving a corporate email address once joining a company that is secure within the corporate environment. EY is providing all its employees in Switzerland with a specially developed EY digital wallet app (I suspect in collaboration with Bitfury who is their partner on the innovation lab, but have not been able to confirm this) to load on company smartphones.
EY is leading the movement of “Bitcoin goes mainstream” in the both the advisory sector and as a large publicly traded entity that accepts crypto currency payments for its services. It is surpassing Deloitte, who has also installed a Bitcoin ATM machine in the Toronto office of the building housing the Rubix team (Rubix is the team and platform focused on blockchain solutions). Not only because EY’s ATM is in the main office building, and the welcoming – standard employee kit includes EY’s digital wallet app and EY corporate email; but also because EY is accepting compensation for advisory services from its clients in Bitcoin.
EY advisory services in the most recently reported financial year (July 1, 2015-June 30, 2016) have grown 21.7% and reached 210.8 million CHF with total gross revenues were 661.2 million CHF. By inviting clients to pay for EY consulting services in Bitcoin, EY signals its commitment to the digitization underway, its strategic decision to make crypto-currencies integral part of the business offering.
This latter part makes the EY Garage-Lab, not just another safe playground for clients to experiment with blockchain but a safe platform to experiment within a company who is putting its money where its mouth is.
On cryptocurrencies, EY is putting its money where its mouth is!
On cryptocurrencies, EY is boldly moving from Talk to Walk!
Daily Fintech Advisers provides strategic consulting to organizations with business and investment interests in Fintech & operates the Fintech Genome P2P Knowledge Network. Efi Pylarinou is a Digital Wealth Management thought leader.